On the occasion of the launching of the first issue of the European edition of the DXN Magazine I made an interview with Anikó Kócsó-Fodor and László Kócsó. They are not only the first European Crown Ambassadors but also the fastest Crown Ambassadors in DXN’s 20 years of history. It took them less than 5 years to reach this level. Let’s listen to their story and find out their secret! 1. How did it all begin? - We were both entrepreneurs, we had a company together, we were very successful in it but after a while we noticed that we became our own company’s slaves. We aspired to a free life which means not only financial freedom but also more free time. We reflected a lot about what to do and the network marketing seemed to be a good solution. However, we didn’t really like the way one has to work in order to reach success in the mayor part of the MLM businesses we knew. TEXT WRITTEN BY Susanna Palma Krusinszki Anikó Kócsó-Fodor and László Kócsó Hungary The first European and the fastest Crown Ambassadors As before we were coming from the online marketing field we had the idea of building a big MLM network online. So after the idea was born, we needed the right company. We had been searching for two and a half years and we almost gave up because we couldn’t find the right partner, when we met the coffee with Ganoderma extract. 2. Why did you choose DXN? - As we mentioned before, the whole process was not easy at all, we had been looking for two and a half years. The most useful thing I learnt at school is that if I want to be the best at something, and I really wanted to, I have to work with the best. So when we met the Ganoderma coffee we told ourselves that we want to work with the market leader company. Then with the help of the Internet I found DXN, but before taking our final decision I traveled to Malaysia to see with my own eyes that DXN is really the best company for us. So why DXN? Basically, there are two reasons. The first is that the products work even without the business building itself. In my opinion this is the most important thing. The second reason is the company’s vision. We know who DXN is, we know personally our president 8
9. DXN LIFE Magazine and we totally agree with his vision. I think that basically these are the two reasons why we chose DXN. 3. Which are your favorite DXN products? - We use a lot of DXN products. Personally, my favorites are Zhi Mocha and Cordypine, but I could name the soap too. Obviously, the three essential products, RG, GL and Spirulina are part of the daily routine of our whole family. But if I had to choose which is in my opinion the best product, then I would say it is Cordypine. It is not only healthy but delicious as well. For building our business we use basically two products, the coffee and the soap, because these two produce immediate results. 4. Tell us about the biggest challenges you met in the DXN business! - Well, naturally the biggest challenge was the beginning because DXN was not here in Europe and we had to take the first steps to bring it here. It was a hard process, but thanks to our team, to those fantastic people we started to build the business with, here in Hungary, the process was very quick. It would have never been possible without a very good team. Then the biggest challenge is the European market itself, because it is a very valuable market with a huge purchasing power, but there are a lot of countries in this tiny territory with different languages and different regulations. The linguistic, cultural and regulational differences mean a huge challenge in our everyday work. 5. What is your secret? How is it possible to reach such a success in such a little time? - Actually I think that there are no secrets. However, if you asked me, what is the reason why we made it then I can mention two things. The first is the family. The family plays a very important role in our work, we have six children, we do everything together, they participate on a daily basis in our work. So for us it is really a family business, we worked together to reach the success in the DXN business, it was our common goal. I think this is a big advantage, unfortunately there are families where the family members don’t agree about the business. In our case, it was not just the two of us, but the whole family was involved from the very beginning. The second thing is something that is missing in the case of many business builders: the focus. Our focus was on DXN since the very beginning. We were totally concentrated on this work, this is not even a job for us, because we love it so much. So, from the very beginning all we were concentrating on was how to develop our DXN business, how to be more effective, how to help our downlines. 6. You have already reached the highest position, so what is next? What are your goals now? - Well, many people think that once you reach the highest position you can stop. Actually, based on the marketing plan you can stop even before reaching this level. As for me, I think that the best part of this business begins once you arrive on the top so we are absolutely not thinking about stopping building this excellent business. There are still many possibilities in Europe, there are still many markets to open and also on the already opened markets there is still a lot to do. Now, after having reached this level in 5 years, our goal for the next 5 years is to double the number of our direct Diamonds. We are working on this. 7. What would you suggest to those business builders who still haven’t reached their goals? - Well, I have given a lot of seminars, they are all available on our Youtube channel, it is called DXNMLM. If I should mention just one very important thing, it is that you have to accept the fact that there is only one thing you can influence and that is how many people you show the products, the business opportunity to. If you still haven’t reached your goals then you should concentrate only on this. If you do so, this business will work for you. This is what I would suggest to everyone. 8. Thank you very much for the interview. - Thank you.
